Customer Lifetime Value – Why It’s So Important For Good Marketing And How To Calculate It

| Advertising | 3 Comments

Oh, customer lifetime value. The metric all businesses should know, but when the question is asked, you get a response similar to an answer on Family Feud, stumbling, guessing, and…

banner advertising for branding white flags flying against blue sky and clouds

Banner Ads Are For Branding and Retargeting

| Display Advertising | No Comments
Banner and Display Ads are for Branding & Retargeting I didn't get any conversions... I hear it all the time and it's always a blow to hear that an agency...
Analytics Filtering

Analytics Filtering

| FAQs, Google Analytics | No Comments

Google Analytics has cleaned up ghost spam quite a bit since the outbreak between 2015-2017. However, those spammers that do break through still lure unsuspecting targets to click on dangerous…

GeoConquesting, Geo Conquesting, big data

GeoConquesting

| Geofencing | No Comments
GeoConquesting - What Is It And How Does It Work? GeoConquesting, simply put, is the most powerful technology to disrupt local advertising in todays marketing space. Often mistaken for GeoFencing,...
Analytics Filtering

Analytics Filtering

| FAQs, Google Analytics | No Comments

Google Analytics has cleaned up ghost spam quite a bit since the outbreak between 2015-2017. However, those spammers that do break through still lure unsuspecting targets to click on dangerous…

Cannabis Digital Marketing – Should You Even Try?

| Advertising, Cannabis | 6 Comments

Part of me wants to feel bad for cannabis retailers. Your product is legal in many states and some of your products are legal in all states. But you can’t…

5 Ways To Retarget And Why You Need It In Your Marketing Campaign

| Retargeting | No Comments

You may think you have the best marketing strategy in the world, but if you aren’t using retargeting, you may find you’re missing out on valuable return visitors and potential…